Olivia Moore is a partner at Andreessen Horowitz focused on AI. Her research combines consumer-product analysis with hands-on experiments in generated media, asking how model capabilities become useful tools and new forms of entertainment.[1][2]
Start with Your Favorite Creator Isn’t Real—Does it Matter? →
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Her current work examines the ways people adopt AI products, including the tools creators use to move from a generated image to an ongoing media format.[1]
Contributions
Build a synthetic creator to study audience response
For her Janie experiment, Moore generated a fictional college student, developed a recognizable appearance and used video models to produce posts around Alabama sorority recruitment. Her essay traces the workflow from an initial image through scripts and model prompts, then examines how viewers interpreted and debated the character. It connects falling production costs with questions about authenticity, entertainment and the value of an ongoing persona.[2]
Follow the changing video-creation stack
In the joint Latent Space discussion, Olivia and Justine Moore examine creator workflows, native audio, distribution and monetization as video models improve. The conversation follows how those capabilities affect the work of making repeatable characters and publishing clips.[3]
Tools, writing & talks
Writing, research & talks
Start here
A first-person account of building an AI-generated creator and observing audience reactions.
Start with the setup and production workflow. No model-development background is needed; the essay explains the creative choices and audience response.
Author and experiment creator[2]A discussion of AI-video creation and distribution.
Guest with Justine Moore[3]Original source