Stop Writing Tone Instructions. Layer Them. - Isadora Martin-Dye, Isadora & Co
- Source
- youtube.com
- Author
- AI Engineer
- Date

Context
A warm brand voice can make an invented promise more convincing. In Isadora Martin-Dye's account, an assistant for wedding venues offered dates without knowing whether they were available. Martin-Dye's response was to add a check after generation that rejects offered dates outside an approved list.
The broader design separates identity instructions, situational and voice examples from that final output check. The first three guide what the model writes; the last examines what it actually produced before allowing it through. Its protection is limited to the facts and patterns it checks, but the date example shows why checking a concrete promise belongs alongside tone guidance.
- context window — The maximum amount of text a model can consider at once — its working memory for the current conversation or task.
“I'm not programming a robot, I'm managing a brilliant intern with an incredibly high IQ and a terrible EQ.”
Isadora Martin-Dye
“They will say something technically perfect and socially catastrophic in the same confident sentence.”
Isadora Martin-Dye
“Instructions are probabilistic. Permission is deterministic.”
Isadora Martin-Dye
“In a multi-tenant system, identity must never have a default. A missing brand identity is a crash, not a fallback.”
Isadora Martin-Dye
“users aren't testing your brand voice, they are trusting it”
Isadora Martin-Dye
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